Money From Blogging

Continuing with my previous post, How to Increase AdSense Revenue, I have implemented and found good result by increasing Google AdSense CTR! Nothing great or fancy actually, just I optimized AdSense advertising placements in my blogs.
Here is what I did to increase CTR ( Click Through Rate):-
1. I have decided to use ad sizes of 468 X 68, image and text ads, 336 X 280 image only ads.
2. I have decided to place them in a prominent positions, easy to see and at least two ads in non-scrolling home page.

How I placed my Google AdSense ads ?
1. Place one 468 X 68 ad, just below the main menu and above the first or latest post of the blog. Normally use image only ad, as it is visible easily and may contain useful information as per the post content and keywords.
2. Place one 336 X 280 image ad at the right side, non scrolling home page. It gives a better look to the blog as well as it will be visible to every visitor. If you are using WordPress like me, put the ad in side bar, at the top of the widgets. It should be placed just after Search, or below About Us! People tend to read About Us page to know what the site is all about!
3. Now, place one more ad ( 468 X 68, image and text ad) just at the end of post when the post is opened in a single page! It may not be easy to put, though there are themes which allow you to put an advertisment at the end of post. But even if your favourite theme does not have that feature ( which is true in most cases), here is how you can put the ad.
a. Go to Appearance, and than click Editor.
b. Look for Single Post (single.php) in Theme Files and click it open in the editor.
c. Look for “< ?php the_content(); ? >“, you may place your 468 X 68 AdSense code just after that. And your ad will appear at the end of your post!

Once a visitor finishes reading your post, he may look for further reading about the topic in your post, and Google AdSense may link exactly that and reader will normally follow the link!

With the Google AdSense optimization explained above, I could increase my CTR. Why don’t you try out as well and comment here if it benefited you too ?