ORM ( Online reputation management) is monitoring and ‘managing’ user generated comments, review, article about a service, product or brand on internet sphere.
It is very important to keep monitoring user generated comments, reviews about its product, services and reply them. With the advent of blogs, social networking sites where people can freely and easily comment about anything, it has become more and more important to monitor and manage one’s online reputation.
Search engines love user generated comments and reviews. Also, many people try to read review by past users or existing users of certain products, services other than advertised features.
There are many websites, tools available for monitoring online reputation. Few of them are :-
1. BuzzLogic
2. TrackUr
3. Sentiment Metrics
4. Visible Technologies
5. Cision
Online reputation management is important for making money online. One should always reply any negative comments or reviews as soon as possible. Many times, people may have some grievances for lack of support, wrong or outdated information. So, it is very important to clear out any such wrong impression.
Search engines love UGC(User Generated Content)!
Topic : make money by blogging, make money online, online reputation management
January 4th, 2010 at 7:07 am
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